Our Passions:
Cultivating Your Business Ideas and Balancing Your Business!
Reflective Equilibrium Marketing helps small and startup businesses develop, launch, and grow using ethical, economical, and principled business and marketing strategies.
Here is a high-level summary of our services and offerings:
- Website creation and or DIY tools and training
- Website cost reductions
- Website enhancements: Website content reviews, online product listings, and e-commerce enhancements
- Online sales funnel reviews, creation, and enhancements
- Social media account creation, review, content enhancement, and DIY training
- Online marketing strategies review and consultation: Ad campaigns, ad content and copy creation, and DIY tools and training
- Business systems assessment and reviews
- Consultations on the implementation and integration of business software and cloud tools
- Business automation, efficiency, and operations continuous improvement consulting
- Creating a community of Philosopreneurs
Contact us today to find out how we can help you balance your principles and your goals for both you, and your business endeavors.
Our latest reflections:
Are you a Philosopreneur?
The Qualifications Do you have a background in or an interest in philosophy? Yes? That’s great! But, how well has that served you recently (or ever)? Do you find many job opportunities that list ”knowledgeable and well-versed in the discipline of Philosophy” as a qualification? Of course you don’t. Or… at least you didn’t used […]
Why Businesses Need, and Business Ideas Should Start with a Website
List Your Business Where People Search Before the days of the internet, most businesses wouldn’t dream of NOT listing themselves in the Yellow Pages. In those days, if the business wasn’t listed there, how would anyone even know about the business unless they relied fully on local foot or drive-by traffic? If you didn’t pay […]
The Digital Aspect of Reflective Entrepreneurship
Fitting Your Business (or Business Idea) into the Modern Digital Economy When people talk about The Modern Digital Economy, most people think of the online giants like Amazon or Grainger. While these kinds of businesses are definitely a big part of the modern digital economy, a distinction we would like to make is that the […]
The Best Way to Start a Business that Reflects your Beliefs and Passions
One of the best ways to come up with a business idea that really reflects who you are – or to make sure that your current business idea lines up with what you really want to do – is to spend some time writing and reflecting on yourself. This article will guide you through some […]
The Early Stages of Reflective Entrepreneurship
Image credit Which of these stages describes your current situation? The Planning and Exploratory Phase Are you actively looking for and researching business ideas? Or perhaps you have been studying in school, learning independently, or have gained experience working for someone else – and you now feel ready to leverage your unique skills and talents […]
What is Reflective Equilibrium?
The term “reflective equilibrium” is attributed to the philosopher John Rawls, who initially described and made use of this concept in his political philosophy opus A Theory of Justice (1971). Academic descriptions and discussions of his phrase are abundant in philosophical journals and encyclopedias (see for example, here), but as I have described more fully […]